markewicken in Job Interview

First impressions are lasting impressions

Make your interview a lasting impression.

We have all heard the expression before…“You only have one chance to make a good first impression.” Nothing could be closer to the truth in an interview situation. You will be competing with many other candidates and each one will be trying to make a good first impression because if the interviewer sees someone they immediately like or recognize as someone who is really trying to impress them, they will remember that person. Most importantly, when they are evaluating all the candidates interviewed the one they remember positively, will most likely be the one they hire. Dress appropriately, which means, know the job and company you are applying to and dress appropriately for the position. You are far better to over dress than under dress. Always dress in clothing you feel comfortable in. If you feel good, you will look good and most likely be relaxed in the interview. Remember the way you look and act will determine if the interviewer thinks you will be a good fit for their company. Dress to impress is always a good rule…and SMILE!

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markewicken: Mark Wicken is a marketing professional with over 30 years of advertising, communications and strategic planning experience within the retail and packaged goods industries. He has been a senior member of agency management teams with both account and brand management responsibilities. His strengths have always been on innovative thinking, solid organization and strong interpersonal skills. Starting in the advertising agency industry, Mark held senior account management positions at several multinational agencies including Leo Burnett, Foster, Caledon, Vickers & Benson and Saffer Advertising, and has been responsible for the management of accounts like IBM, McDonald’s, Esso and General Motors. Mark moved from his agency roles to the Client side and held the position of Divisional Vice President of Marketing for Domino’s Pizza International and Director of Marketing for KFC, Hardee’s and Sbarro restaurants in the Middle East. In 2002 he established The Mark Wicken Group, a business specializing in executive search, training and consulting within the marketing, advertising and communications industries. In addition to executive search, Mark has devoted much of his lifetime to teaching, education and youth development. He is President of MusicFest Canada ‘The Largest Annual Music Festival in North America’ and has been an instructor at the International Academy of Design and The Toronto Film School since 1998. Mark graduated from The University of Toronto, took post-graduate studies at Northwestern University, and is married with two sons.