Is a resumé ‘profile’ really necessary?

Popular belief is that you don’t need a “summary” or “profile” section on your resumé. All you really need is an objective. The problem is…your objective is what you want, NOT what the employer wants.

Most employers will scan a resumé before reading the whole resumé and if they don’t find something that immediately interests them… they are on to the next resumé.

The employer knows you are looking for a job. The employer is looking for a candidate that has the skill set and/or experience necessary to fulfill the job you are applying for.

It is imperative the first things they read about, is the person ‘they are looking for.’

Therefore: A summary or profile on your resumé is an absolutely critical element, as it ties together all the things you’ve done and skills you have learned. This is what you bring to the job.

A well-written summary or profile demonstrates your writing skills and why they should want to continue reading your resumé. Most importantly, the summary or profile should convince the reader they need to meet with you.

Remember, the job of the resumé is to get you the interview. If your resumé doesn’t spark their interest right from the beginning there will be no interview.

markewicken: Mark Wicken is a marketing professional with over 30 years of advertising, communications and strategic planning experience within the retail and packaged goods industries. He has been a senior member of agency management teams with both account and brand management responsibilities. His strengths have always been on innovative thinking, solid organization and strong interpersonal skills. Starting in the advertising agency industry, Mark held senior account management positions at several multinational agencies including Leo Burnett, Foster, Caledon, Vickers & Benson and Saffer Advertising, and has been responsible for the management of accounts like IBM, McDonald’s, Esso and General Motors. Mark moved from his agency roles to the Client side and held the position of Divisional Vice President of Marketing for Domino’s Pizza International and Director of Marketing for KFC, Hardee’s and Sbarro restaurants in the Middle East. In 2002 he established The Mark Wicken Group, a business specializing in executive search, training and consulting within the marketing, advertising and communications industries. In addition to executive search, Mark has devoted much of his lifetime to teaching, education and youth development. He is President of MusicFest Canada ‘The Largest Annual Music Festival in North America’ and has been an instructor at the International Academy of Design and The Toronto Film School since 1998. Mark graduated from The University of Toronto, took post-graduate studies at Northwestern University, and is married with two sons.